Field Notes on CEP
One platform per article, grounded in what happens when you actually deliver and operate Customer Engagement Platforms in the enterprise.
The series
The CEP market is entering its most interesting phase. Not because we got another journey builder, but because the whole category is shifting from campaign automation to continuous, real-time decisioning. This series captures the things you only learn when you deliver and operate these platforms in real enterprise contexts: where the data model strains, where the orchestration breaks, and where the vendor promise meets delivery reality.
No vendor brochure, no generic feature comparison. One platform per article, honest trade-offs, and the architectural decisions that decide the outcome long before the platform does.
