Articles about
ai agents

Conversational MarTech interfaces hide system boundaries inside permissions, prompts, definitions, retrieval policies and traces. Five questions and an agent register make them inspectable again.

MarTech platform decisions are shaped by four gravitational forces: the experience suite, the CRM, the enterprise data layer and the engagement runtime. Understanding which gravity should dominate is more useful than comparing feature lists.

Agentic Marketing Is No Longer a Roadmap Item. A week of MarTech releases that belong together: AJO's orchestration intelligence layer

For 25+ years I tried to stay current in this industry through newsletters, bookmarks, RSS feeds and conference roadmaps. None of it worked as a system.